4 Things To Consider For Your Channel Letter Sign

4 Things To Consider For Your Channel Letter Sign

4 Things to Consider for Your Channel Letter Sign
Open Hour Icon11-17-2020

Channel letter signs are effective lighted signage. They are great for promotion, branding, and identification purposes. Thinking about getting a channel letter sign for your Houston-area business? Here are four things to consider.

1. Font Is Important For Any Sign, But It’s Especially Important For Channel Letter Signs.

The font you choose for your sign says something about your business. Different fonts can communicate different qualities. What do you want people to think of when they think of your brand? Professionalism? Sincerity? Playfulness? Boldness? The font you pick is almost as important as the message itself. And with channel letters, the decision of font is even more important.

 

Why? Because channel letters are three dimensional. They have more shape to them than the text on a two-dimensional sign panel. The added depth of field allows for more character to be communicated. A sign and design expert at a local sign company in the Houston area of Texas will be able to craft a channel letter sign that doesn’t just say what you want, but also looks the part.

2. Your Choice Of Light Fixture For Your Channel Letter Sign Could Save You A Lot Of Money.

How you illuminate your channel letter sign is also important. You could choose an incandescent bulb, a halogen lamp, or a fluorescent tube, or neon. However, most sign or lighting experts will tell you LED is the way to go. LEDs are more efficient than other light fixtures, meaning they’re better for the environment and better for your wallet. Furthermore, LEDs have come a long way from the awful blueish light they emitted 20 years ago; now the light is much warmer and more pleasant. Lastly, LEDs can last for a very long time, up to 10 years or more.

3. Make Sure You Need A Channel Letter Sign.

Channel letter signs are great for outdoor use because they are highly visible at night, in the rain, and in fog. Inside, channel letters can also be effective but make sure you need them. However, Non-illuminated 3D letters can be just as effective for certain purposes.

4. The Placement Of Your Channel Letter Sign Is Crucial.

Even the best designed signs can be rendered ineffective by poor placement. What’s the spot that will maximize the visibility of your sign? Highly visible signs not only generate more views, they also help keep you in compliance with municipality regulations and landlord requirements.

Houston Graphic Signs

Houston Graphic Signs is a signage company in Houston, Texas, with sign and design experts who can answer all your questions about channel letter signs, and who can design and manufacture the perfect channel letter sign for you. Contact us to learn more.

BACK

Contact a Sign Specialist

Google Reviews

  • 5 star review  Houston Graphic Signs is a fantastic business with amazing customer service and a fast turnaround! Michelle was extremely helpful and communicated with me every step of the way. I ordered a yard sign to announce my son's graduation from college and it is much nicer and bigger than I expected! It was also packed with great care which tells me how much they value their customers. I will definitely give Houston Graphic Signs more business in the future!

    thumb Liana Young
    4/23/2021
  • 5 star review  I had Houston Graphic and sign wrap my work vehicle. Excellent job, fair price and quality work. If I need more work done, I will be sure to use them again. Thanks Brent!

    thumb Jeffrey Wilkinson
    4/04/2021
  • 5 star review  We had an outstanding experience with our signs! HGS made decals for the sides of our trucks. Brent helped us with creating the right electronic file from one of our old files. Michelle has been proactive in her communications. Quality is far better than we have received from other sign companies. HGS will be our permanent sign company going forward!

    thumb Jason Bagley
    3/08/2021
  • 5 star review  Went to Houston Graphic Signs to repair our sign. Another company did a poor install, but Houston Graphic Sign knew what they were doing and quickly got our sign looking good again.

    thumb Henry Emrik
    2/26/2021
  • 5 star review  Awesome to work with everyone at HGS. They were the best priced, and got started almost immediately. Everyone who comes in keeps bragging about the office. Couldn't be happier.

    thumb Tommy Pope
    2/09/2021
  • 5 star review  Exceptional service, staff and output. Brent and his team are an extension of our COVID-19 response effort. First-class in every way.

    thumb Kristina O'Connell
    2/09/2021
  • 5 star review  Houston Graphic Signs Company is such a great company to work with! I subcontracted them for a signage and wall graphic installation project I had in Houston and they have done a fabulous job. Very prompt responses and communication, great client service, and flexible to on-site changes. Would highly recommend!

    thumb Brianna Grattan
    12/21/2020
  • 5 star review  Wonderful experience! Price was competitive, customer service and quality of work was better than expected. I had to replace a store front sign just and these folks went out of there way to make sure they understood what I wanted and exceeded expectations at every point of the process.

    thumb Mark Guzman
    11/22/2020
  • 5 star review  Michelle and her team work very quickly. When I placed my order with Houston Graphic Signs, I was on a tight deadline. Not only were they Friendly and Helpful but they were also Fast and Professional. The vinyl stickers I ordered look AMAZING and are made with quality materials to hold up to wear and tear! Thank you HGS for a job VERY well done!

    thumb EraKay Hill
    11/04/2020
  • 5 star review  Used Houston Graphic Signs to wrap one of the trucks in our fleet. We've had a vendor we've used for years that we were satisfied with, but HGS is in our office complex, and we figured we'd give them a shot. The whole process from their quote, to completing the work, to invoicing was seamless and easy. The wrap went on great with no issues, and the price was a significant reduction from what I was used to paying. Great process all around, and I plan on using these guys for all of my graphics needs.

    thumb Brooks Wedeking
    11/03/2020