05-11-2023If you’re looking for new ways to catch eyes, impress your audience, and stand out from the competition, push-through acrylic signs deserve your attention.
But what are custom push through acrylic signs, exactly, and what makes them so special compared to some of our other popular indoor sign options? That’s what today’s post is all about.
Read on to learn how push-through acrylic signs can power-up your next promotional effort, both literally and figuratively, or call (713)-244-8704 to speak directly with a sign specialist in Houston, TX.
The idea is simple: after routing holes through the sign panel, acrylic material is “pushed through” the face, as we see here:
Push-through acrylic signs could be the key to your brand’s breakout year!
This “push-through” effect not only gives the sign greater dimension and visual interest; it also gives owners the option to illuminate their logo or message, enhancing readability and conspicuity, especially in dark or crowded display areas.
Push-through acrylic signs power-up business promotions both literally and figuratively, electrifying and illuminating your logo or brand name for more conspicuous messaging, while also electrifying audiences with novel design, bold colors, and flawless installation.
Plenty of research bears out the power of illuminated signage. For example, a 2017 study by the Lighting Research & Technology Journal found that lighted signs scored consistently higher in measures of daily views, readability, and attentional focus compared to non-illuminated signs, while a report by the Interdisciplinary Journal of Signage and Wayfinding noted that lighted signs enjoyed much longer recognition distances.
Furthermore, illuminated signs convey brand character without words, suggesting to your audience that your business is modern, professional, and here to stay.
If you want to put your brand name or logo up in lights and leverage the power of illumination, push-through acrylic signs are a very accessible option for businesses of any size.
But even if you opt for a non-illuminated option, you’ll still be electrifying audiences with a one-of-a-kind design that stands apart from the flat, 2D sign messages used by the competition. Research shows that viewers “tend not to like traditional formats as much as novel design,” and novel designs are “thought to interrupt scripted behaviors and arouse focused attention” more often than hackneyed marketing materials (Hall et al., 2010, pp. 15-18).
If novelty is your goal, push-through acrylic signs are a great option, and with the help of our in-house designers, you’ll have no trouble making your vision a reality!
Whenever you’re ready to power-up your promotional materials, the team at Houston Graphic Signs is standing by to help!
We offer one of the area’s largest selections of push-through acrylic sign options, plus the full support of our in-house team helping with installation, permitting, electrical issues, or “design block” delaying your project.
To learn more and get a free quote on any custom push-through acrylic sign order, you can:
References
Dobres, J., Chahine, N., & Reimer, B. (2017). Effects of ambient illumination, contrast polarity, and letter size on text legibility under glance-like reading. Applied Ergonomics, 60, 68-73.
Hall, T. E., Ham, S. H., & Lackey, B. K. (2010). Comparative evaluation of the attention capture and holding power of novel signs aimed at park visitors. Journal of Interpretation Research, 15(1), 15-36.
Lasauskaite, R., & Reisinger, M. (2017). Optimal luminance of internally illuminated wayfinding signs. Lighting Research & Technology, 49(4), 521-533.
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