A window graphic is one of the most effective tools you have for getting people into your Greater Houston Area business. But you can’t just place any graphic on your window and expect revenue to increase. Here are five tips to get the most out of your window graphics.
1. Prioritize The Information You Want To Display With Your Window Sign.
Not every business in Houston, Rosenberg, or anywhere else in Texas is going to be blessed with gigantic front windows. You need to make do with the space you have. The graphic you use should either be your business’s logo and/or an image that will get people’s attention and invite them into your business. Any text you include along with your graphic should be large and easy to read. It makes no sense to try cram in your slogan, your address, phone number, and website if you have to make the font so small that nobody can read anything.
2. Make Sure Your Window Graphics And Text Are On Brand.
It’s not enough that your window graphics are eye-catching and inviting. They must be consistent with your other branding. If the color scheme of your Rosenberg store is blue and white, it makes no sense to have a window graphic that is largely green and yellow. Use fonts, colors, and messaging that are on brand with the rest of your materials.
3. See If You Can Incorporate Your Products Into Your Window Graphic.
For a little added cleverness, see if you can combine the design of your window graphic with what’s in your shop window. Put one of your hallmark products in your Houston shop window and have your window graphic accentuate it. The classic example of this is a heart shape. Imagine a Rosenberg store that sells stuffed animals. A heart shape window graphic around a teddy bear is a nice touch.
4. If You Can Go Big With Your Window Graphic, Go Big.
Window graphics that take up the entire window are very arresting. You can accomplish this with perforated window film. The perforations allow those inside your Houston or Rosenberg business to see outside, but looking in, all anybody sees is your bold window graphic.
5. Contact A Local Signage Company In Houston To Learn What Window Graphics Work Best For Your Space And Aesthetic.
At Houston Graphic Signs, we’re happy to answer any questions you have about window graphics. We can advise you on what type of window graphic is best for your purposes and aesthetic whether you manage a mega-gym in Midtown Houston or a small boutique shop in Rosenberg. To get started, please contact us today via our website or by calling 713-244-8704.