Contact Us For Unique Halo Lit Channel Letters For Retail Businesses

Contact Us For Unique Halo Lit Channel Letters For Retail Businesses

Contact Us For Unique Halo Lit Channel Letters For Retail Businesses
Open Hour Icon02-05-2021

If you manage a business in the Houston area of Texas and are interested in unique halo lit channel letters, Houston Graphic Signs can help you out. Here’s what you need to know.

What Are Channel Letters?

Channel letters are three-dimensional sculpted letters. They are unlike two-dimensional letters you print on a sign panel. Channel letters often don’t have any sign panel. The letters are attached to a wall via a raceway or a wireway. These are both types of mounting structures. Raceways are thicker and more prominent because, in addition to mounting the channel letters to the wall, they also house the electrical components of the sign. Which leads us to the next important quality of channel letters: they are illuminated.

What Is Halo Lighting?

Channel letters are lighted signs. Channel letters which are not lighted are simply called “dimensional letters”. You have different options when it comes to how you want to light your channel letters. One of the more popular forms of lighting for channel letters is halo lighting. Halo lighting, also called reverse lighting, is named for the optical phenomenon which causes a ring of light to appear around an object (much like how angels are depicted in religious artwork).


There are several advantages to halo lighting. For one, the light fixture itself is less exposed, which is especially beneficial because halo lit channel letters are often installed outside. Furthermore, by projecting the light from behind it, you provide a distinctive shading quality to your channel letters. The shadows exaggerate the letters, making them appear larger, shapelier, and making them, ultimately, more eye-catching. And because they are lit, channel letters have high visibility. They can be seen from far distances, as well as at night, in the rain, and in the fog.

Why Are Unique Halo Lit Channel Letters Great Choices For Retail Businesses In Houston, TX?

Something about channel letters communicates allure, success, and even glamor. Perhaps it’s a positive feedback loop; we see so many successful retail businesses use halo lit channel letters and so we associate them with the most powerful and popular brands, both in Houston and all over the world. If you need an outdoor sign to identify and promote your Houston area business, unique halo lit channel letters are a great choice. Of course, to be effective, halo lit channel letters need to be designed, manufactured, and installed just right.

Contact Houston Graphic Signs For Unique Halo Lit Channel Letters For Retail Businesses.

If you own or manage a retail business, or any other kind of business, in the Houston area of Texas and would like to learn more about unique halo lit channel letters, please contact us.


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  • 5 star review  Houston Graphic Signs is a fantastic business with amazing customer service and a fast turnaround! Michelle was extremely helpful and communicated with me every step of the way. I ordered a yard sign to announce my son's graduation from college and it is much nicer and bigger than I expected! It was also packed with great care which tells me how much they value their customers. I will definitely give Houston Graphic Signs more business in the future!

    thumb Liana Young
  • 5 star review  I had Houston Graphic and sign wrap my work vehicle. Excellent job, fair price and quality work. If I need more work done, I will be sure to use them again. Thanks Brent!

    thumb Jeffrey Wilkinson
  • 5 star review  We had an outstanding experience with our signs! HGS made decals for the sides of our trucks. Brent helped us with creating the right electronic file from one of our old files. Michelle has been proactive in her communications. Quality is far better than we have received from other sign companies. HGS will be our permanent sign company going forward!

    thumb Jason Bagley
  • 5 star review  Went to Houston Graphic Signs to repair our sign. Another company did a poor install, but Houston Graphic Sign knew what they were doing and quickly got our sign looking good again.

    thumb Henry Emrik
  • 5 star review  Awesome to work with everyone at HGS. They were the best priced, and got started almost immediately. Everyone who comes in keeps bragging about the office. Couldn't be happier.

    thumb Tommy Pope
  • 5 star review  Exceptional service, staff and output. Brent and his team are an extension of our COVID-19 response effort. First-class in every way.

    thumb Kristina O'Connell
  • 5 star review  Houston Graphic Signs Company is such a great company to work with! I subcontracted them for a signage and wall graphic installation project I had in Houston and they have done a fabulous job. Very prompt responses and communication, great client service, and flexible to on-site changes. Would highly recommend!

    thumb Brianna Grattan
  • 5 star review  Wonderful experience! Price was competitive, customer service and quality of work was better than expected. I had to replace a store front sign just and these folks went out of there way to make sure they understood what I wanted and exceeded expectations at every point of the process.

    thumb Mark Guzman
  • 5 star review  Michelle and her team work very quickly. When I placed my order with Houston Graphic Signs, I was on a tight deadline. Not only were they Friendly and Helpful but they were also Fast and Professional. The vinyl stickers I ordered look AMAZING and are made with quality materials to hold up to wear and tear! Thank you HGS for a job VERY well done!

    thumb EraKay Hill
  • 5 star review  Used Houston Graphic Signs to wrap one of the trucks in our fleet. We've had a vendor we've used for years that we were satisfied with, but HGS is in our office complex, and we figured we'd give them a shot. The whole process from their quote, to completing the work, to invoicing was seamless and easy. The wrap went on great with no issues, and the price was a significant reduction from what I was used to paying. Great process all around, and I plan on using these guys for all of my graphics needs.

    thumb Brooks Wedeking